Apple’s new software update, currently in beta and set to launch this fall, will include a major privacy change that may disrupt the current ad tech industry. iOS 14 will ask users if they want to opt ...

New digital token identifiers, or DTIs, will be registered at the DTI Foundation, a not-for-profit unit of Etrading Software, a fintech company providing market infrastructure Tags for identifying ...

When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. DNS has transformed our culture and the way we speak and think about websites, email addresses, ...

Get honest, in-depth coverage of media, marketing and TV, delivered to your inbox daily. Sign up for the Digiday Daily Newsletter here. “Deterministic” and “probabilistic” identity data have become ...

With the advent of Ethernet technology, Media Access Control (MAC) source and destination addresses became important. These are unique identifiers needed to specify the begin and end points in data ...

The digital marketing world is becoming even more complex: 62% of customers prefer personalized products and services, but almost the same number (61%) feel like they have lost control over how ...