Many years ago, I worked for a steel company that established quality circles of union employees. We did a lot of things right, so the quality circles initiative was generally effective; any number of ...

I often get asked by gov tech CEOs: “Which metrics matter most for investors?” So here we are at stage three of talking to investors about your business. In step one, we discussed five types of ...

When evaluating stocks, there are literally hundreds of different metrics you can use, ranging from the basic to the specialized. Some metrics carry more weight than others, and this is especially ...

Measuring a company's processes is a good practice that generates positive impacts within any organization. Employee recruitment is a key process that should be evaluated based on indicators that ...

As the year winds down, many leaders find themselves in a familiar ritual: closing the books, reviewing revenue targets, and drafting ambitious financial goals for the year ahead. These practices are ...

Generally speaking, marketers’ main goals are to move one of two needles: revenue or brand awareness. When evaluating success, however, many marketers may waste time on vanity metrics. These vanity ...

Measurement matters. But it matters most if you measure what truly matters. And when it comes to sales, the sales metrics you choose can mean the difference between profit or loss. Between market ...

Michael Simon, MD, North American Partners in American anesthesiologist, director of cardiothoracic anesthesia at Vassar Brothers Medical Center, chairman of anesthesia at UPMC Hamot Medical Center ...

This guide was reviewed by a Business News Daily editor to ensure it provides comprehensive and accurate information to aid your buying decision. Email marketing is one of the most effective ways to ...

There is no “right” way to run a PPC account – trial and error will help you find the best path to positive ROI. In this installment of Ask Me Anything About ...

SEO, PPC & AIO Guides » The Ultimate Guide To Advertising Metrics by Abhik Shome If you have ever tried your hand at running a digital marketing campaign, it is vital that you learn about the ...