IAA Honours Awards 2026 in New Delhi, March 18-19! Celebrate groundbreaking advertising and marketing tech innovations. See ...
Two years ago, it was so quiet on the M&A front that you could almost hear the tumbleweeds rolling through the conference rooms. But, over the past two years, the ad tech deal machine began whirring ...
Back around 2015 through early 2018, telcos were very excited about ad tech. They spent billions of dollars betting that they could monetize their rich subscriber data and compete with the walled ...
New year is traditionally a time for resolutions - so what better way to start the year than have Shirley Marschall prescribe some goals for the ad tech industry... Did you have a good break? Maybe ...
This week Shirley breaks down the forefront of Agentic ad tech - and asks if this is really as groundbreaking as it seems… Go to a window. Now open it. And out with all the New Year’s resolutions ...