Bridgestone - Scream (2008, USA)
Bridgestone - Scream (2008, USA)
Apr 16, 2023
FANDOM
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Iconic Adverts of all Time on Instagram: "If you love ads like this, Follow @iconiq.ads ❤️ so you don’t miss the next one, also check the link in my bio — I save the good stuff there. 😉 Bridgestone’s “Scream” commercial is a legendary example of using “Tension and Release” to sell a boring product. Most tire ads talk about tread depth or rubber compounds, which puts people to sleep. Bridgestone did the opposite: they spiked your adrenaline by showing a cute animal about to be roadkill. T
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Iconic Adverts of all Time on Instagram: "If you love ads like thi…
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The Advertising Archives on Instagram: "Bridgestone’s 2008 Super Bowl spot Scream used a simple woodland setup to huge effect. A squirrel appeared in the road as a car approached, prompting shrieks from creatures and the car passengers before the vehicle avoided the furry hazard. The funny, chaotic moment was designed by The Richards Group and filmed by Kinka Usher to bring personality to Bridgestone’s tire reliability. It aired during Super Bowl XLII and became a memorable blend of sound design
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